RealGames Advertising | Interesting articles

The only way is app... Or is it?
Source: MarketingWeek

Research by Newzoo and RealGames underlines the power of casual
gaming and shows how brands can use it to reach specific audiences
Source: NMA

Reckitt Benckiser buys video ads directly from Real Games
Source: NMA

How marketers can reach female gamers in the UK
Source: UTalkMarketing.com

73% of UK population are gamers
Source: NMA

Cube Conversations: Slightly off piste, but a cracking subject.
It’s all about women and gaming.
Source: Red Cube Marketing Blog

Gaming is not just for boys
Source: MarketingWeek

Women get thrills from playing games
Source: MarketingWeek

Marketing potential in gaming remains untapped
Source: UTalkMarketing.com

Tapping into the gaming industry
Source: Media&Marketing